Hej! I‘m Robin,
a passionate and detail-oriented creative leader with
a strategic and collaborative mindset.
Curiosity and empathy drive my approach - whether
I’m exploring new disciplines, guiding young talents, or building creative environments that empower others.
I believe in “leading by example,” creating the space and culture where individuals and ideas can grow with purpose and impact.
​
I currently live and work in Gothenburg, Sweden.
Competence Radar
Administration
Work
Event
Moderation
Recruitment
Pipeline
Brand
Ambassador
Employee
Branding
Panel
Discussions
Exhibition
Design & Curation
Event
Coordination
Marketing
Pitches
Strategic
Foresight
Art
Direction
Design
Process
Thesis
Supervision
Trend
Research
Creative
Networking
Prospective
Design
Design
Workshops
Industrial
Design
User
Centered
Team
building
Interdisciplinary Collaborations
Interviews &
Podcasts
Mobility
Design
Interior
Design
Design
Thinking
Brand
Activation
User
Studies
Project
Management
Content
Creation
Community Engagement
Public
Speaking
Cross-Media
Thinking
Since 2022
Since 2020
Since 2019
Since 2016
Cross-Disciplinary
Thinking
Career Facts
Senior Design Talent Partner
A selection of companies I’ve worked for or collaborated with.
internships
job experience
workshops
2020 (6 months)
Mercedes-Benz AG, Böblingen
Society & Mobility
by PIONEERING
Bachelor Thesis
​
2018 (6 months)
TEAMS Design, Esslingen
global consumer products,
medical devices, exhibition design
​
2015-2017 (8 months)
Porsche AG, Weissach
Processing: concept and modeling​
Internship & summer jobs
​
2023-current (2 years)
Zeekr Design, Gothenburg
Design Strategy, Creative Direction, Recruitment,
Senior Design Talent Partner
​
2022-2023 (1,5 years)
Cliff Design AB, Gothenburg
Full-time consultant for Zeekr Design
Design Talent & Relationship Liaison
​
2022 (4 months)
YONA Group GmbH, fully remote
holistic XR customer experiences, concept and
design for the Telekom XR-Challenge
Freelancer
​
2021 (work packages)
dm-drogerie markt GmbH + Co. KG, Karlsruhe
live visualisations of store concepts
based on Design-thinking Workshops
Freelancer
​
before graduation
2019-2021 (2,5 years)
Mercedes-Benz AG, Böblingen
Society & Mobility
by PIONEERING
Working Student
​
2019 (2 months)
Stadt Pforzheim, Planing- and
Civil Engineering Office
for urban development projects
Working Student
​
2021 (concept & lead)
Sodatalk GmbH, Pforzheim
eloboration, organization and implementation of a new workshop concept for the design process
​
2021 (concept & lead)
Pforzheim University, Pforzheim
development and organisation
of remote online events
​
2020 (participant)
VFB Stuttgart, Neckarpark
Mobility Hackathon,
Future Mobilitysolutions for the Mercedes-Benz Arena
​
2019 (participant)
Daimler AG, Böblingen
Trendresearch and Futurology
Stegreif-Project, goodbye robot,
PIONEERING Next
​
2018 (participant)
Vitra Campus, Weil am Rhein
interdisciplinary workshop,
Co-Playing furniture,
Bauhaus anniversary
​
2017 (participant)
HEED Institute, Lörrach
(Human Engineering & Empathic Design)
Designthinking workshop in multidisciplinary teams
skills
education
Creative Direction
Design Strategy & Innovation
Talent Scouting & Recruitment
Design Sketching
Design Thinking
Rapid Prototyping
Project Management
Workshop Moderation
​
2020 - 2022
Pforzheim University (school of design)
Creative Direction
(Master of Arts)
​
2016 - 2020
Pforzheim University (school of design)
Industrial Design
(Bachelor of Arts) ​
languages
german native
english fluent
french (work in progress)
​
​
Software & Tools
Miro
Figma
Keyshot
Keynote
Ms Office
Rhinoceros
Mid-Journey
Gravity Sketch
Adobe Creative Cloud
Some of the Universities
I collaborated with or mentored students from
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legal notice
honor
publications
IF Design Talent Award 2019,
HAIER DESIGN PRIZE by iF
Housekeeping in the New World:
Designs for helpful household appliances
ARCUA - Watertap
2025
Milan Design Week
"The Art of Connection"
Zona Tortona, Milano
2019
Bau (Spiel) Haus
Neues Museum Nürnberg
2019
Salone del mobile
Ventura Futura, Milano
2019
Bundesgartenschau
Heilbronn
best of the year
T-Challenge 3rd Place 2022,
by Deutsche Telekom
Holistic Costumer Experiences
for XR Environments in collaboration with YONA
Concept and Design